PR Research | PRmoment.com

Sydney Sweeney’s impact on American Eagle revenue revealed

Sydney Sweeney’s impact on American Eagle revenue revealed

PRs prefer to work in-house, research suggests

PRs prefer to work in-house, research suggests

Reddit’s ad revenue to hit $1.8bn, according to research

A third of in-house comms and marketing pros feel overwhelmed, research finds

A third of in-house comms and marketing pros feel overwhelmed, research finds

‘Too attractive’ to be taken seriously — new report calls for male allyship in PR

‘Too attractive’ to be taken seriously — new report calls for male allyship in PR

Business leaders out of touch with public perception of AI, research finds

Business leaders out of touch with public perception of AI, research finds

Rise of AI could see work shift from agency to in-house teams, exclusive PRmoment data finds

Rise of AI could see work shift from agency to in-house teams, exclusive PRmoment data finds

Use of genAI linked to declining consumer trust in media

Use of genAI linked to declining consumer trust in media

The majority (90%) of press releases are not newsworthy, report finds

The majority (90%) of press releases are not newsworthy, report finds

UK’s lobbying register lacks transparency, CIPR report finds

UK’s lobbying register lacks transparency, CIPR report finds

New report identifies global corporate comms frontrunners for DEI and sustainability

Two thirds of consumers would trust brands with AI transparency, research finds

Two thirds of consumers would trust brands with AI transparency, research finds