The authenticity gap: the difference between what companies do and what consumers expect
• PR Research
Less than half of the influencers trust brands to work with them fairly, claims research
• PR Research
Despite tough times on the high street, retail brands get the top three spots on YouGov's BrandIndex rankings
• PR Research
Which are UK’s most relevant brands?
• PR Research
Authenticity is vital to influencer marketing and brand partnerships often don’t feel particularly genuine, says Cision's Alister Houghton
• PR Research
Why companies with stronger corporate reputations are more likely to withstand stock market shockwaves
• PR Research
Print advertising decline
• PR Research
Two-thirds of marketing and PR people aren't claiming back expenses, according to recent research
• PR Research
Salaries in PR
• PR Research
Why 51% of gen Z feel they are more creative than previous generations
• PR Research