Key considerations of taking on pro bono PR clients

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Hoodwinked by AI: the PR impact of fake ‘expert’ commentators

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What does an award-winning PR campaign look like?

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B Corp PR agencies on what it’s really like to be certified

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How to build your personal brand as a PR professional

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Answering emails while rocking a crying baby – Wildfire PR’s Rhena Bunwaree on starting a career and embracing motherhood

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Is there any point in PR forging strong media relationships?

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What’s the problem? Exploring why the PR industry has a woman leader deficit

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AI deep research tools – what’s PR’s verdict?

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‘We didn’t know what the casualties were,’ Kerry Parkin, The Remarkables founder on leading Costa Coffee’s crisis comms amid a tragedy

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Top 10 most shortlisted agencies for The PRmoment Awards revealed

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Trendjacking and employee generated content — where does PR fit in?

PR Insight