Social is the most important channel for product launches, claims research

PR Research

Are brands’ mobile strategies attempting to trick customers?

PR Research

What influences Britain’s £21.7 billion worth of impulse purchases?

PR Research

Consumers value customer experience over discounts, claims research

PR Research

How to create earned media content that sells

PR Research

Why UK shoppers are becoming more sceptical of sales

PR Research

The impact of video revealed

PR Research

How firms fail to nurture creativity

PR Research

Media relations still rules in PR

PR Research

The most responsible companies in UK

PR Research

Empathy in PR

PR Research

Why is PR failing to invest in digital training?

PR Research