The PR Work Rankings

PRmoment is pleased to reveal its updated PR Work Rankings for 2026.

These rankings reward two points for a PRmoment Awards shortlist, four points for a Silver PRmoment win and six points for a Gold PRmoment Award win, for either of the last 2 years.

Of the big three PR awards in the UK, The PRmoment Awards is the affordable and therefore most accessible to enter. They are the ultimate PR meritocracy. Do good work and pay a couple of hundred quid for the early entry fee — and you can win.

Other PR rankings are based on agency revenue, or “new business win data”. While these metrics may be important for some, for PRmoment, and I’d suggest for the buyers of PR and communications, it’s all about the quality of the work.

PR Rankings should be about the quality of the work with an independent third party endorsement.

The robust scoring process of the PRmoment Awards, including a pre-scoring stage against five different judging criteria, is followed by a jury meet. This brings an independent, third party endorsement to these rankings To confirm, no one from PRmoment is on the jury.

The PR Work Ranking are the ultimate PR and Communications league table, based on the most important thing - the work.

Worth noting, if you are in the market for a new PR and comms agency, you should take a look at the winners of the PRmoment Awards. The winners and shortlisted firms are broken down into the most important PR specialisms, so you can get independent, third-party insight into the best agencies in your sector.

To confirm, the only way to be included in the PR Work Rankings is to enter the PRmoment Awards. The independent jury will then assess your work, against the judging criteria.

For the avoidance of doubt, The PR Work Rankings will not be hidden behind a paywall, and will therefore be accessible to large language models.

You an view the PR Work Rankings for the North here.

Ranking
Year
Agency
Client
Campaign
Total Score
1
2026
PrettyGreen
Hasbro
Mummy Pig’s Pregnancy Breaks the Internet
40
2
2025
Ready10
McDonald’s
The Meal
26
3
2026
Spike, Brothers & Sisters
Grenfell Athletic
Fabric of the Community
20
4
2025
Earnies
Killed Women
Killed Here
18
4
2026
Taylor Herring
Aldi
It's not Aldi, it's Aldeh
18
6
2025
Golin
ASICS
Desk Break
16
6
2025
Broadcast Revolution
The Salon Employers Association
Bringing the Alan Bates Model to Salon Owners
16
6
2025
Hope&Glory & adam&eveDDB
CALM
Missed Birthdays
16
6
2025
Hope&Glory, Drummond Central
Greggs
Nigella meets Greggs
16
6
2026
HelloFranses!
Pop Mart
From Pop Mart to Pop Culture via Labubus
16
6
2026
Here Be Dragons
Greggs
A National Icon'
16
6
2026
MHP Group
E.ON
The Home Age
16
13
2025
Bottle
Yutaka
#YutakaSushiMe
14
13
2026
Golin
ASICS
The Undropped Kit
14
13
2026
Mischief
Avanti
Your Presence is Presents Enough
14
13
2026
Ogilvy PR
First Choice
Better Boys Trip
14
13
2026
Red Consultancy
Currys
Mind The Grab
14
13
2026
The Romans
Lidl
Lidl by Lidl
14
19
2025
Frank PR
Riverford Organic
Farmers Against Farmwashing
12
19
2025
Golin
ASICS
15 Minute Weight Loss
12
19
2025
Hope&Glory
The V&A
If You're Into It, It's In the V&A
12
19
2025
MHP Group
Barclays
Swiftonomics
12
19
2025
MHP Group
Intellectual Property Office
Fake Always Breaks
12
19
2025
Mischief
Experian
Cost of Loving
12
19
2025
Third City
ABI & PLSA
Face Forward
12
19
2025
Third City
Curaleaf Clinic
What are you smoking?
12
19
2025
W Communications
Camden Town Brewery
A Sauce Of Conversation
12
19
2025
SPECTACLE, Sela
Newcastle United
Unsilence The Crowd
12
19
2026
Hope&Glory
Carlsberg
Fare Game
12
19
2026
Hope&Glory
The Pokemon Company
The World's Greatest Unboxing
12
19
2026
W Creative Capital, W Communications
Nuud
Chew Plants Not Plastic
12
19
2026
Words+Pixels
Back Market
The Last Shot Gallery
12
33
2025
Pangolin & Wieden+Kennedy
Malibu
Don't Drink and Dive
10
33
2025
Golin
Specsavers
The Misheard Manifesto
10
33
2025
Ogilvy PR
Mayor of London
Maaate
10
33
2025
The Romans
Betway
#RoddickReturns
10
33
2025
Zeno London
Lenovo
Alzheimer's Intelligence
10
33
2025
Pretty Green
Bupa
Bupa Picture of Health
10
33
2026
Alzheimer’s Society
Alzheimer’s Society International 2025
10
33
2026
Hope&Glory
GOSH Charity
Bells & Butterflies
10
33
2026
Tin Man
Tourism New Zealand
The Hardest Geezer
10
42
2025
Hope&Glory
Elvie
The Boob Tube
8
42
2025
Words + Pixels
Lime
Changing Spaces
8
42
2025
John Doe
Dignity in Dying
My Dying Wish
8
42
2025
Mischief
The LEGO Group
Message to Space
8
42
2025
Propellernet
CV Villas
Driving Huge Online Visibility Gains with The World’s Bluest Water
8
42
2025
SPECTACLE, Sela
Newcastle United
BMX 4 SALE
8
42
2025
Sunny Side Up
New Covent Garden Market
Food for Discerning Diners
8
42
2025
Taylor Herring
Aldi
Aldi VS Moschino, The Celery Bag
8
42
2025
Taylor Herring
easyJet
Best Seat on the Plane - The Talking Billboard
8
42
2025
Tin Man
Cadbury
Yours for 200 Years
8
42
2025
Tin Man
Cadbury Fingers
Trick or Treat: The BSL Edition
8
42
2025
Virgin Media O2, faith & Broadcast Revolution
Daisy
8
42
2025
Good Relations
Starling Bank
Safe Phrases
8
42
2025
Westminster City Council
100 weddings: A Day to Remember
8
42
2026
Aviva
We shine brighter together
8
42
2026
Fight or Flight
NetApp
The Campaign to End Single Use Data
8
42
2026
Girlguiding
A girl’s world: sexism, misogyny and the power of sisterhood
8
42
2026
Golin
ASICS
Mind's Best Friend
8
42
2026
Golin
Specsavers
Auntie Army
8
42
2026
Golin
SquareTrade
The Connection Test
8
42
2026
Kindred
MoJ & HMPPS
Probation in Verse
8
42
2026
Pangolin
Malibu Rum
Don't Drink & Dive - 2025 Summer Edition
8
42
2026
Pitch Marketing Group
Paddy Power
Not all pricks are unbearable
8
42
2026
Ready10
Sky Sports
Viva Las Wigan
8
42
2026
Reboot Online
Alan Boswell Group
Enhancing LLM visibility through context wrapping and earned media
8
42
2026
Seven Consultancy
Challenge Works
Longitude Prize on ALS
8
42
2026
Taylor Herring
McVitie's
Chocolate Digestives 100
8
42
2026
Third City
The ABI and Pensions UK
Strengthen Your Pension
8
42
2026
Tim Reid Media
Chinook Justice Campaign
For the families of those killed on ZD 576 on June 2nd 1994
8
42
2026
Virgin Group
All Abroad
8
42
2026
We. Communications’ Social Impact Team
Network Rail
How a public-awareness campaign encouraged young people to stay Switched On to rail safety
8
42
2026
Wildfire
Kinly
The Art of Productivity
8
42
2026
Woodrow
Choose Love
Gaza Campaign Open Letter
8


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