I’ve recently been writing about PRmoment Leaders, our new subscription-based learning programme and community launching very soon. I’ve explained why we have built the offering and what it includes.
Excitingly, PRmoment Leaders will feature recognised stars of our industry sharing their knowledge in 18 bespoke masterclass sessions each year.
You may have heard of masterclass.com, which features masters in a variety of fields providing videoed guidance for members in their respective areas of expertise - e.g. Samuel L Jackon on acting, Serena Williams on tennis, Gordon Ramsy on cooking. The PRmoment Leaders masterclass programme takes the fundamentals of that concept and focuses content specifically on issues that matter to our industry, additionally bolstered by community networking, discussion and debate.
Our carefully selected masters will deliver masterclass sessions covering topics that include:
Business strategy and leadership
The economics of PR
Future-proofing agency skills
Personality traits of high performing PR teams
Building diverse teams and improving agency culture
Media consumption trends
Understanding data and the tools required for PR success
How to pitch better
How to develop great client relationships
The role of PR in an integrated communications mix
Find out more about PRmoment Leaders here. We'll be announcing the 6 Masterclasses for the first semester next week.
Written by Will Hart, CEO of PRmoment Leaders.
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