Good and Bad PR: The good guys are Cadbury and Aldi

Good & Bad PR

Good and Bad PR: Aldi and AS Roma score but Nivea gets fired by its ad agency

Good & Bad PR

Good and Bad PR: Retail heroes and villains

Good & Bad PR

Good and Bad PR: Missguided is misguided, but what’s not to like about puppy therapy?

Good & Bad PR

Good and Bad PR: Aldi bags great PR, unlike Nick Knowles and team USA

Good & Bad PR

Good and Bad PR: Good store Waitrose, bad store Wickes

Good & Bad PR

Good and Bad PR: McDonald’s are the bees knees but it sounds bad for the Spice Girls

Good & Bad PR

Good and Bad PR: Cheers to Aldi! But Pretty Little Thing gets its sizing wrong

Good & Bad PR

Good and Bad PR: Dream job, nightmare food and skincare

Good & Bad PR

Good and Bad PR: It’s all about fashion

Good & Bad PR

Good and Bad PR: M&S win (and lose) with its vegetarian Percy Pigs!

Good & Bad PR

Good and Bad PR: Asda and KFC are hot but Samsung cracks

Good & Bad PR

Good and Bad PR: Spoiler alert! Good PR for Spoiled.io, but ‘racist’ chocolate is terrible PR for Waitrose

Good & Bad PR

Good and Bad PR: April Fool’s heroes and losers

Good & Bad PR

Good and Bad PR: BA vs Ryanair

Good & Bad PR