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Elementary my dear Watson

Elementary my dear Watson

Why a retained client and agency relationship is better for PR business

Why a retained client and agency relationship is better for PR business

Brand publicity and strategic communications are two different professions, says Bournemouth University’s Prof Tom Watson

Seven skills of a community director

Seven skills of a community director

What are the best and worst times to post on social networks?

What are the best and worst times to post on social networks?

British Airways’ Sophia Procter spends her day flying high, while keeping her feet on the ground

British Airways’ Sophia Procter spends her day flying high, while keeping her feet on the ground

Research shows that ‘dual screen’ trend is increasing Twitter coverage for brands

Research shows that ‘dual screen’ trend is increasing Twitter coverage for brands

Which brands made the most of the PR opportunities provided by recent snow falls?

Which brands made the most of the PR opportunities provided by recent snow falls?

PR evaluation shouldn’t just be a back-covering exercise

PR evaluation shouldn’t just be a back-covering exercise

Edelman’s 2013 Trust Barometer

Edelman’s 2013 Trust Barometer

PRCA releases Intern Guidelines

PRCA releases Intern Guidelines

A Facebook wall post cheat sheet

A Facebook wall post cheat sheet

A day in the life of a communications director in India, with Avantha Group’s Shravani Dang

A day in the life of a communications director in India, with Avantha Group’s Shravani Dang

Lampard is the most talked about player on social media this week

Lampard is the most talked about player on social media this week

How engaging is your brand behaviour on social media?