Revealed: First lineup of masterclass experts for PRmoment Leaders In-house Programme

Name: PRmoment.com
Price range: $

18 July 2024

Since the successful launch of PRmoment Leaders for senior agency team members, we’ve seen significant interest from across the industry for a matching programme for client-side comms professionals. We’re delighted to respond by launching our inaugural PRmoment Leaders programme developed specifically for professional communicators operating within the corporate world.

The PRmoment Leaders In-house Programme is designed to accelerate learning for comms professionals, while preparing them to lead in-house communications teams in the future. Made up of 11 core elements in a flexible and cost-effective package, PRmoment Leaders is a training platform and community designed to help the best people in PR and comms to learn, network and lead.

Central to our proposition is a series of masterclasses, delivered by high-profile experts. I’m delighted to reveal the lineup of experts for our first semester starting in September. Nicola Green of Virgin Media O2, Charlotte West of Lenovo, Darshna Kamani of Dynatrace, Paul de Lara of Oracle and Paul Wheeler of Kellanova are all highly respected in-house communicators for leading brands. Rachel Minty and Karen Noctor are leaders of the well-respected agency, Blurred.

Below is the full speaker and topic line up.

Please contact me directly if you’d like to join the PRmoment Leaders In-house community. Alternatively, register your interest here.

PRmoment Leaders In-house Masterclasses, First Semester 2024-25

Dates	Experts	Masterclass title & summary
3 Oct	Charlotte West Vice President, Global Corporate Communications, Lenovo	Future-proofing the skills of in-house teams How has comms evolved over the last decade? What will our discipline look like in five years and why? How to achieve high performance in today's world What are the key attributes of great comms people and practise moving forward and how do they differ from the past?
17 Oct	Paul de Lara Senior Director, Corporate Communications, EMEA, Oracle	The role of PR & Comms in business strategy Can comms impact business strategy, and if so, how? How does the comms relationship with the c-suite work best? When are the moments when comms can materially impact business strategy? How do comms teams best leverage those high impact moments?
7 Nov	Darshna Kamani International PR & Communications Director, Dynatrace	Understanding the contribution of PR to the business How to build a robust comms narrative within the business The importance of measurement the business understands Building positive relationships with key internal partners How to engage with the C-suite
21 Nov	Rachel Minty Managing Director & Karen Noctor Principal Consultant Blurred	How to get the best out of your PR agency How to establish a true partnership with your agency teams from the outset Getting the best out of your agency ongoing The importance of clear briefing How to give constructive and actionable feedback
5 Dec	Paul Wheeler Vice-President Global Corporate Communications pladis	Comms as editor-in-chief of the business The central importance of storytelling How to extract maximum value from the stories you tell Taking a multichannel approach to address all stakeholder audiences Optimising the blend of external and internal comms
10 Dec	Nicola Green Chief Communications & Corporate Affairs Officer, Executive Committee Member, Virgin Media O2	Internal stakeholder management Understanding how comms fits into the organisation and where comms adds most value How to build positive relationships across the business What is required of comms teams to successfully engage with senior leadership? The need for emotional intelligence and how to apply it

I’m grateful to all our speakers for being part of our programme and I know that our student cohort will hugely benefit from their deep knowledge and experience.

If you’d like to discuss any aspect of PRmoment Leaders - email me directly, details below. Or complete the short form here and I’ll get in touch with you.

Will Hart

CEO, PRmoment Leaders

will@prmoment.com

PR Masterclass: The Intersection of PR and GEO

Join PRmoment for a Masterclass featuring 10 of the industry’s foremost experts. You will walk away with a clear, actionable strategy for adapting your content to an AI-first search environment.

Taking place on Wednesday 25th February in London, both virtual and in person tickets are available.

Early bird ticket sale ends Friday 9 January.

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