Amanda Hassall, director of PR agency Six Degrees, discusses how to communicate to local markets, no matter where in the world they are PR Opinion
Who’s the boss? Angela Casey, managing director of CM Porter Novelli, Edinburgh, talks about the value of the right job title PR Opinion
Statistics are worthless if the research behind them is poor quality says ICM Research director James Turner PR Opinion
Internal communication doesn’t always have to be a poor relation, says Bell Pottinger’s Liam FitzPatrick PR Opinion
If you lose your PR job, could you retrain as a teacher? Kevin Moloney, a PR tutor at Bournemouth University, helps you to decide PR Opinion
PR must not be knee-jerk, says Caroline Cecil, chairman of CIPR Corporate and Financial Group PR Opinion
Bell Pottinger Business & Brand’s Kevin Read discusses how B2B practitioners have woken up to social media PR Opinion
