The business case for encouraging talent into PR, from Francis Ingham
PR Opinion
Interns deserve fair compensation for the work they do, says Gerard Corbett, CEO of the Public Relations Society of America (PRSA)
PR Opinion
Brands need to improve customer interaction on social media, says Threepipe’s Jim Hawker
PR Opinion
Edelman’s Marshall Manson describes how doing good PR can improve day-to-day living for all
PR Opinion
Porter Novelli’s Angela Casey debates the benefits of working client side, versus agency side
PR Opinion
Some advice for graduates looking to break into PR from Liz Cartwright, MD of Cartwright Communications
PR Opinion
Anton Davidenko explains how to get the most out of your owned media
PR Opinion
Ketchum’s Rod Cartwright puts forward the brand and business case for effective corporate leadership communication
PR Opinion
How to use Twitter for crisis communications, by Edelman’s Lauren Willmott
PR Opinion
Agencies and clients waste far too much money and time on pitches each year, says Andy M Turner
PR Opinion
When it comes to scientific research, it isn’t just the “weird” studies that get noticed, says Duncan Smith, managing director of Mindlab
PR Opinion
You need to prove PR’s worth in order to influence the board, says VMA Group’s Julia Meighan
PR Opinion