Phil Hall explains why self-regulation is more effective than an enforced system
PR Opinion
Duncan Cantor, Boehringer Ingelheim, tells us how he got into PR and the challenges of working in the health sector
PR Opinion
There is a trade off between legal advice and communications advice in a crisis, says Amanda Pierce
PR Opinion
The public want dialectic interactions with brands, says Mark Borkowski
PR Opinion
Good Relations Group, Kevin Murray discusses his 40-year career
PR Opinion
The Cold War between PR and advertising agencies is hotting up, says Weber Shandwick’s, Colin Byrne
PR Opinion
Putting the fizz back into new biz, by Graham Goodkind, founder of consultancy, Frank PR
PR Opinion
Getting the best from Freelancers, by freelance corporate PR consultant, Matt Flanders
PR Opinion
PROs should be way out front of SEOs, says Joshua Lachkovic Hotwire
PR Opinion
Making a good profit isn’t enough to secure your company’s future, says Burson-Marsteller’s Jeremy Galbraith
PR Opinion
Newswires are still useful in PR, says John Ozimek from Dimoso
PR Opinion
The most important brand in PR is yourself, says Angela Casey, MD of CM Porter Novelli, Edinburgh
PR Opinion