What to do when you make a mistake at work, by TopLine’s Heather Baker

PR Opinion

Three steps the PR industry needs to take to close the diversity gap, by Bright Star’s Bieneosa Ebite

PR Opinion

Politicians don’t care about social media injustice, says PHA Media’s Phil Hall

PR Opinion

Four tips for starting up a thriving business during a recession, from Sermelo’s Jonathan Jordan

PR Opinion

PR is obsessed about being a profession, says Frank PR’s founder Graham Goodkind

PR Opinion

Bell Pottinger’s David Wilson suggests three resolutions the PR industry should make in 2013

PR Opinion

How to harness the PR power of a celebrity

PR Opinion

How brands used Movember to increase their profile, by Precise’s James Withey

PR Opinion

Women in PR’s Angela Oakes asks, what’s keeping PR women out of the boardroom?

PR Opinion

Are celebrity endorsements the Holy Grail or a marketing fail, asks PRSA’s Gerard Corbett

PR Opinion

It’s tough for UK corporations in a crisis, says Bell Pottinger’s David Wilson

PR Opinion

B2B PR needs a makeover, says Willoughby PR’s Tom Leatherbarrow

PR Opinion

Firefly’s Phil Szomszor says there’s no “perfect curve” in B2B social media

PR Opinion

Threepipe’s Jim Hawker asks whether it matters who owns the big idea

PR Opinion

Don’t forget the art of conversation in PR, warns Liberty Comms’ Dee Gibbs

PR Opinion