“Strategic communication without analytics is now a contradiction”

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PR’s role is to help leaders, businesses and politicians live in the real world

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PCG’s Rosie Libell makes sure freelancers’ voices are heard

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Using Celebrities to Maximise Broadcast PR Coverage

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Communicator of the Week: British Airways

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Pepsi, AMV and creatives at the top marketing table

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The periodic table of B2B digital marketing metrics

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Why Facebook has bought WhatsApp

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Mastercard’s Brits #hashtags causes twitter outcry

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Mis-Communicator of the Week: Liberal Democrats

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How brands are moving away from product related content

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Cannes Lions announces Young Lions PR competition

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