The Discovery channel gave some Finsbury Park visitors a fright with this prank. The rather scary (and a little funny) stunt was made to promote Shark Week.
A World on the Edge: The Role of Comms in Navigating Geopolitical Tensions ARTICLE
The comms function plays an increasingly complicated role at the intersection of brand, people, geopolitical and economic tensions. This event is an opportunity for in-house communicators to discuss these issues amongst peers under the Chatham House Rule.
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