Cirkle founder Caroline Kinsey on the PRmoment podcast

This week on the PRmoment podcast I interviewed Caroline Kinsey, founder and chairman of Cirkle PR. Caroline set up Cirkle 20 years ago and today it has a £3.5 million independent PR firm.

Here is a taster of what Caroline and I discuss:

  • How it feels to have run a business for 20 years
  • Why Caroline started her own business
  • How she developed her entrepreneurial spirit
  • How an independent firm like Cirkle manages its ups and downs
  • Why Cirkle started in Caroline’s converted garage
  • Caroline identifies Cirkle’s Willy Wonka golden ticket moment
  • How Caroline launched Cirkle with no agency experience
  • Why employers must never underestimate the responsibility of employing people
  • Caroline discusses the impact of Cirkle MD and shareholder Anne Kendall passing away in 2014, after a tough battle with pancreatic cancer
  • How PR has stepped up in recent times
  • Why good public relations must now involve high quality strategic corporate council alongside high quality activation
  • Whether PR as a sector is grabbing market share from other areas of the marcomms mix
  • How wellness at work can still thrive in a time intensive, deadline driven environment like public relations