Integrated communications will increase brand loyalty, says the Economist’s Charles Barber

PR Opinion

PR postcard from Dubai

PR Opinion

It’s bordering on anathema to be a PR/comms professional in 2016 and not be on Twitter, says Chris Owen at M&C Saatchi PR

PR Opinion

Why you must learn to be a good loser in PR

PR Opinion

The positives of being a parent in PR, from Fenella Grey, MD of Porter Novelli UK

PR Opinion

Making the transition from being good at PR to running a good PR business

PR Opinion

Relationships are the core of PR says David Flynn

PR Opinion

What can PROs do to best support CEOs? Asks Giles Fraser

PR Opinion

Do the latest Rajar figures suggest radio still rules?

PR Opinion

Creating engaging paid-for content

PR Opinion

Why PR training matters

PR Opinion

Making the most of charity partnerships

PR Opinion