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How do you spot a fake influencer?

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A six-step reputation crisis planning process

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The great PR profession debate: An update from Wadds

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The old order is collapsing, so take full advantage of new opportunities says Peter Bingle

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The best bits and worst bits about running a PR firm, from Hotwire CEO Barbara Bates

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Find the stories and tell them: Why current cultural pegs remain an important part of press office campaigns

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Why you need to know about negative SEO

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Will it be a memorable year for all the wrong reasons? Asks Peter Bingle

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Why are we not celebrating big, bold creative Christmas PR campaigns? Asks Jackie Elliott

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Why brands need to take a stand

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Successful brands are brave brands

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