PR Observations: Sam Altman, the OpenAI board and Microsoft feature in one of the most bizarre episodes of crisis communications seen yet! PR Opinion
PR Stunt Watch: Aldi's Pigs in Blankets Restaurant, Carhartt's label and Keep Britain Tidy clean up PR Opinion
PR Stunt Watch: Fun works for Chessington World of Adventures and KIND Bars in a tough news environment PR Opinion
Bad hiring practices in startups are infamous and bad for the brand. Here’s how PRs can help PR Opinion
PR Stunt Watch: French athletic retailer Distance's latest work, ‘Rob it To Get It, sees customers invited to steal apparel from its Paris store PR Opinion
PR Observations: WeWork's corporate purpose "to elevate the world’s consciousness" teeters on the edge of nothingness PR Opinion
PR Observations: The advantages of speaking to people like they are human beings, from David Quainton PR Opinion
B2B Creativity: Horror for Halloween and the story of a kid who loves white papers, webinars and lead gen! PR Opinion
