The power of newsjacking: five tips to secure strong coverage in media outlets

PR Opinion

PR Stunt Watch: Wonky billboards, comics for the partially sighted, break-up day and Eau de BBQ

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PR Stunt Watch: Iceland's for everyone, while Beko's dead creative

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PR Observations: AI bots arguing with AI bots

PR Opinion

PR Stunt Watch: No to make up for tweens, no to Heinz's Barbiecue sauce, but yes to Willy’s On a Bridge

PR Opinion

How to make sure your digital marketing campaign is accessible to all

PR Opinion

PR Stunt Watch: Dove renews its commitment to 'real'

PR Opinion

Is AI making content worse?

PR Opinion

PR Stunt Watch: EasyJet stick a pilot on a Billboard, Vinnie Jones' team talk and Willy Wonka's Unknown makes an appearance at London Dungeon

PR Opinion

Masterclass experts unveiled for PRmoment Leaders

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April's Digital PR Trends and Updates: Answer engines, social search and spam crackdowns

PR Opinion

Is it ever good PR for brands to bad-mouth a competitor?

PR Opinion