Strategic communications agency QComms has announced a powerful start to 2026, securing eight new regional and international accounts. The recent wins span the education, hospitality, design and lifestyle sectors.
Among its wins are two education heavyweights. The agency has been appointed by Abu Dhabi Hospitality Academy – Les Roches, one of the world’s premier hospitality schools originating from Switzerland. Joining them is the historic Queen Elizabeth’s School, a 450-year-old institution launching in Dubai Sports City for the 2026–2027 academic year. QComms will spearhead strategic communications and brand positioning for both as they contribute to the region's academic landscape.
On the international hospitality front, the agency’s reach now extends from Europe to the Maldives:
- Koenigshof, a Luxury Collection Hotel, Munich: A German landmark blending classic elegance with modern design.
- Finolhu and .Here: Luxury island escapes located in the Maldives’ Baa Atoll, a UNESCO World Biosphere Reserve.
The agency is also facilitating the entry of global design leaders into the GCC market. Hong Kong-based Steve Leung Design Group and London’s award-winning architecture firm Design EQ have both appointed QComms to build regional awareness, and showcase their design expertise to a Middle Eastern audience.
In the lifestyle and F&B sector, QComms is set to manage the regional debut of WatchHouse. The London-born specialty coffee brand is preparing for its first Middle East opening in Abu Dhabi as part of its international expansion.
A vision for 2026
Katie Harvey, co-founder of QComms, said that the latest wins reflect the continued trust placed in the agency across multiple sectors. "These wins set the tone for an exciting start to 2026, and we're looking forward to building on this momentum to deliver an even bigger year ahead for our clients and our team."
As part of its growth and diversification strategy, QComms recently launched a dedicated Market Research Facility at its Dubai headquarters, with the aim to address a gap in the regional market by providing a cost-effective resource for quality research and content development in the region.
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