‘How Britain Consumes News’ Seminar

For the last 10 years, FD have conducted their Media Monitor Research that asks: How Britain Consumes News.

Now, for the first time, PRmoment has persuaded FD to discuss the findings and trends of this research in a public forum.

Guy Bellamy, a senior MD at FD, will present three power presentations on three areas of vital importance to the PR professional:

1. The Changes in UK News Consumption Habits – The top ten themes and trends
2. How Brands Become Leaders in the News Space - What makes consumers and business leaders admire brands in the news?
3. How Should Brands Communicate During an Economic Downturn? - The impact of the recession for brands.

After each power presentation our panelists will discuss the implications of the findings.

Please register for your ticket using the form below. The full speaker line-up is shown beneath this box. Please note this seminar is only open to in-house marketing, PR and communications professionals. Only 2 attendees per company please and we're sorry but no agencies or students for this one.

How Britain Consumes News is a PRmoment.com conference, in partnership with FD.

Agenda:

5.45pm	Registration, drinks and canapes
6.00pm	Chairs opening remarks Anthony Danaher, Chairman of FD Corporate
6.10pm	'How Britain Consumes News' research findingsGuy Bellamy, Senior Managing Director, FD 1. The Changes in UK News Consumption Habits: The top ten themes and trends 2. How Brands Become Leaders in the News Space: What makes consumers and business leaders admire brands in the news? 3. How Should Brands Communicate During an Economic Downturn?: The impact of the recession for brands
6.35pm	A Panel Discussion on the reports' findings, Question Time format On the panel: Sarah Anderson, Head of Communications, Europe, Middle East and Africa (EMEA), CB Richard Ellis Richard Glassborow, Head of Marketing, Lloyds Bank Corporate Markets Imogen Lee ,Head of Corporate Communications, Eversheds LLP
7.30pm	Chairs closing remarks Anthony Danaher, Chairman of FD Corporate
	Further drinks will be served. The seminar will close at 8pm Please note PRmoment.com does not share delegate details with any third parties, including sponsors.