84% of 18-29 year olds in the US have a Facebook account, compared to just 40% being signed up to Twitter, according to a recent infographic by Mashable.
The survey undertaken by Harvard’s Institute of Politics polled over 3,000 18-29 year olds, covering a wide range of subjects including what social media platforms they currently had accounts for.
The result highlighted the mass usage of Facebook within this demographic, while other platforms such as Instagram only received 36% and WhatsApp a mere 9%.
Google+ came second in the poll with 44%, while Foursquare sat at the bottom with just 6% reach.
PR Masterclass: The Intersection of PR and GEO
Wednesday 25th February, both virtual and in person tickets are available.
PR MasterclassIf you enjoyed this article, sign up for free to our twice weekly editorial alert.
We have six email alerts in total - covering ESG, internal comms, PR jobs and events. Enter your email address below to find out more: