£34,000 - £40,000 • Journey Further • Leeds
About Journey Further:
Journey Further is more than our name, it’s a symbol of what we do. Founded in the UK in 2017, the agency has rapidly grown to over 160 specialists across offices in London, Leeds, Manchester and New York City, all on a mission to take brands beyond the limits of performance, platform optimization, and human potential. As a global, full-service digital media agency, we believe in transparency, innovation, and expertise to create partnerships that drive real, measurable impact.
Role purpose:
As a PR Manager, you are a key leader in developing and orchestrating results-driven PR strategies that prioritise high-level performance metrics, from organic market share to brand engagement. You will lead PR strategies across multiple accounts, mentoring junior team members and ensuring every campaign delivers impactful, measurable results for our clients. This role requires a balance of creative storytelling and data-driven consultancy, serving as the primary point of contact to guide clients through complex challenges.
What you will do:
- Independently develop and lead comprehensive PR strategies that align with client goals and integrate seamlessly with other marketing channels like SEO and Paid Media
- Act as the primary advisor for clients, managing expectations, presenting high-level recommendations, and addressing challenges proactively
- Manage the end-to-end ideation and delivery of PR activities, including global launches and multi-channel campaigns, ensuring deliverables are managed cost-effectively and with a focus on ROI
- Leverage deep media and influencer relationships to drive meaningful coverage and high-impact brand visibility
- Oversee KPI management and consistently review performance to show value to our clients and identify trends, gaps, and strategic opportunities that keep clients ahead of the competition
- Ensure all outreach activities and deadlines are met across multiple accounts while maintaining the highest quality standards
- Align to our ‘Pioneering’ value by always spotting opportunities to go above and beyond, drive innovation, and further performance
- Guide and mentor junior team members in PR best practices, fostering their professional growth and technical development
- Identify inefficiencies in PR execution and reporting workflows and implement improvements to enhance team scalability and delivery
- Support the growth of the agency by contributing to pitch development, ideation and providing compelling case studies
- Proactively explore and implement new PR tools and ways of working to enhance overall team performance and creative output
Requirements:
- 5+ Years of PR Experience. Proven success in delivering performance-led PR, preferably within a transferable sector, managing multiple clients while achieving impactful results
- A deep understanding of how PR integrates with the wider marketing mix, particularly Brand, SEO, including AI search and LLMs, as well as Paid Media (paid social, influencer)
- Established relationships with key media and influencers, with a track record of securing high-value, meaningful coverage
- Experience in leading client discussions and a passion for guiding internal teams toward excellence
- You understand the "science" of performance metrics and can align PR strategies with broader business goals and ROI
- A proactive approach to anticipating client needs and offering strategic solutions that add genuine value
- High proficiency in using PR technologies and data tools to identify trends and optimise PR performance
Location:
Leeds
Salary:
£34,000 - £40,000
We are unable to provide sponsorship for this role. Please do not apply if you do not have the right to work in the UK.
Diversity & Inclusion
Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment.
We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else.
We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals.
If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.
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