PRmoment's Subscriber Club Welcome

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Thanks so much to subscribing to PRmoment: welcome you on board!  As promised here are those links to three of our favourite PR industry reports:

• Rebalancing demand generation and brand building from Missive - this research asks whether b2b marketers have over-indexed on lead gen activity at the expense of brand building in recent years. Click here for the report

• Edelman's latest Trust Barometer (2021) - This paper is the UK specific results of Edelman's long-term research piece studying trust levels in society. This is a long term study that looks at the changing levels of consumer trust in the media, the government and organisations. Click here for the report

• The PRCA's PR Census (2021) - which tells you all you need to know about the size and demographics of the UK PR sector. Click here for the report