Why brands are failing to connect with Gen Z

PR Research

Agency leaders make tougher demands before pitching claims research

PR Research

The TikTok explosion and other digital trends revealed by latest PRCA study

PR Research

Global study of journalists offers tactics for PRs to get better online coverage

PR Research

GDPR 4 years on: Do UK consumers trust brands with their data?

PR Research

Stay close to your clients to grow your business, say agency leaders

PR Research

The global PR industry looks well set to withstand economic tremors, argues The PRCA's Koray Camgöz

PR Research

Loved brands grow three times faster, apparently!

PR Research

One-third of UK consumers believe no media outlets report the truth, claims research

PR Research

Cost-of-living crisis pushes budget brands up Most Connected Brands Index

PR Research

Media sector comes 8th place for employee experience claims study

PR Research

Swift Ukraine action boosts brand reputation, but the public are unforgiving of those that hesitated

PR Research