PR Pitches and mergers & acquisitions: April update
Ben Smith, Founder, PRmoment.com
Welcome to the PRmoment Podcast.
Welcome to our April review of PR Pitches and mergers & acquisitions in the UK PR scene with Andrew Bloch.
Andrew is a co-founder and non-executive director at Frank PR and is now lead consultant - PR, Social, Content and Influencer at the new business consultancy firm AAR. He is also a partner at PCB Partners where he advises on buying and selling marketing services agencies.
Thanks to our PRmoment Podcast sponsors, The PRCA.
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- LinkedIn as a Marketing Channel
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- The March of PR: The increasing dominance of earned media ideas in integrated marketing
2 mins Andrew gives us his rundown of April’s biggest PR pitch wins
- Kingdom Collective win the PR brief for the energy drink Relentless.
- Mind + Matter win Superdrug
- Hope&Glory win Powerleageue
- Richmond Towers win Calrsbeerg Marston brief Shipyard, Wainrights and Hobgoblin beers
- Frank win Revel and Crockpot
- Full Fat win Puttshack
- Speed win Haven Holidays
- Visible win Flying Tiger
- Ketchum win Iceland
- Ready 10 win Brewdog
- Pitch win Autotrader
- Adhuro win Tetley and Tea Pigs
12 mins Andrew gives us his monthly rundown of the most significant PR mergers and acquisitions in April, it’s mainly trade deals this month:
- Edelman buy Landmark Public Affairs in Brussels
- Weber buy Diverse Interactive
- WPP buy the influencer agency Goat
- APCO buy Camarco
- KKR buy FSG Global
- SWNS buy Pinpep
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