PRmoment Awards Tickets 2024 PRmoment Leaders PA Mediapoint PA Assignments PRCA PRmoment Awards Winners North

Why PR agencies need creative directors

Simon Amster, creative content director at agency TVC, discusses why it is important for PR agencies to have creative directors and asks what PR agencies actually are these days. He concludes that creativity can only grow in this industry, as it certainly isn’t a passing fad.

If you enjoyed this article, sign up for free to our twice weekly editorial alert.

We have six email alerts in total - covering ESG, internal comms, PR jobs and events. Enter your email address below to find out more: