Simon Amster, creative content director at agency TVC, discusses why it is important for PR agencies to have creative directors and asks what PR agencies actually are these days. He concludes that creativity can only grow in this industry, as it certainly isn’t a passing fad.
PR Masterclass: The Intersection of PR and GEO
Wednesday 25th February, both virtual and in person tickets are available.
PR MasterclassIf you enjoyed this article, sign up for free to our twice weekly editorial alert.
We have six email alerts in total - covering ESG, internal comms, PR jobs and events. Enter your email address below to find out more: