We were out the other evening having a drink with a journalist friend, when after a few glasses of Pinot Grigio, the subject inevitably turned to exes. Not ex-partners of course (no we've got far too many of them to mention), no we were talking about ex-clients. A far worse breed.
We’ve all got them and invariably there’s a sorry tale of woe to tell somewhere down the line. But sometimes you can enjoy the smug satisfaction of knowing that whilst they may have dumped you, they’re now regretting it.
And so it was when our friend said, “XYZ seem to have dropped off the map a bit since they moved over to Banana PR” (apologies if there really is a Banana PR). Of course, they have – we were doing a fantastic job for them and we’re totally plugged into their industry, their current reputation was founded on everything we did for them, who do these other w*****s think they are taking all our glory? Well screw them, quite frankly, serves them right. Arseholes. (Not that we're bitter!)
And then our friend hits us with the double whammy: “In fact they submitted an opinion piece to me the other day, out of the blue. It was badly written. I had to rewrite it completely."
Excellent. That never would have happened in our day. Oh the joy, the rapture, the sweet taste of victory. The current incumbent really is as crap as we were hoping.
So, we’ll be expecting a call from said client in the morning begging us to take them back?
Nope, they won't call, the stubborn gits. And anyway it’s never as good second time around.
"More wine anyone...?
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