When: | |
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Location: | London |
Organiser: | PRmoment events |
Price: | Early bird £160 + vat, Normal £195 + vat |
Why attend?: The scope and importance of public relations to organisations has grown massively in recent years. Consumer awareness, stakeholder engagement, reputation and impact on sales all come under the remit of today’s PR teams. This conference compares how different organisations are managing their communications in 2016 and examines how the skills and objectives of PR teams are changing
Who speaking?: For the full speaker program, please scroll down beneath the form below. If you have problems booking this conference, or require further information, please email bensmith@prmoment.com. Our offices are open 9am to 5.30pm Monday to Friday.
Where?: The address for this seminar is: Instinctif, 65 Gresham Street, London, EC2V 7NQ
8.30am |
Registration etc |
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9.00am |
Chairpersons intro |
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09.05am |
An audit of the current skills required by PR and communications firms globally
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9.30am |
How Capgemini uses content to engage with it's different stakeholders globally
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09.55am |
The importance of CSR and community engagement in modern business |
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10.20am |
Networking break |
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10.50am |
How O2 engage with different audiences through social channels
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11.20am |
Combatting media fragmentation with great content
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11.50pm |
How creative work and creative content can empower brands to campaign on big ideas
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12.20pm |
Panel: The changing demands of clients and the evolving agency model
Jo-Ann Robertson, Partner and Deputy CEO, London, Ketchum
Giles Fraser, Joint Founder, Brands2Life
Joe Hanley, Vice President, Communications and Brand Experience, IBM
Rachel Friend, MD Weber Shandwick London
Laura O’Connell, Managing Partner, Instinctif
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1.00pm |
Chairpersons closing remarks
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Lunch |
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2.00pm |
End of conference |
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