PR and TikTok - what's the opportunity for brands?
When:
Location:
Online webinar
Organiser:
PRmoment Events
Price:
£40 + vat
Why attend: TikTok has quickly become the dominant media brand for the under 24 age group but what are the opportunities for brands on the platform. Find out at this event...
How it works: Please register via Eventbrite using the button below, you'll be sent the log in details for the virtual event 48 hours before it starts.
Please note you don't need a Paypal account to purchase your ticket(s) - when the Paypal window opens below just fill out your contact details and then on the next page you can fill out your credit card payment details. So Paypal is the payment gateway but you don't have to pay from a Paypal account.
All delegates will be sent a password protected recording of the event and the speaker slides post the event.
Agenda:
4.00 pm
Intro and Welcome Chairperson introduction, Ben Smith, founder PRmoment
4.05 pm
Phenomenal TikTok: An innovative, trailblazing youth media brand Grace Francis, chief experience officer, Karmarama and Jamie Mancini, creative director PR + Social, Karmarama
Why Tik Tok is a creative playground
What Tik Tok's phenomenal algorithm means for communicators
Why TikTok is pure virility
How TikTok has taken the best bits of other platforms
How to manage your TikTok community
4.30 pm
How brands can engage with TikTok Influencers Max Klymenko, creative director at klym&co and a TikTok influencer with 2.2 Million followers and 1 billion views
How to partner with influencers for your content strategy on TikTok
How to produce content that will work for influencers
How to manage TikTok partnerships
How to make successful content on TikTok
The role of music on TikTok
5.00pm
Tik Tok Top tips for businesses Katie Buckett, co-founder, OneFifty Consultancy
Which brands should be on TikTok?
Why Tik Tok is an awareness channel more than an engagement channel
What are the watch-outs for brands on TikTok?
Should you be building an audience on TikTok while you can still get organic reach?
5.30 pm
What will TikTok become? Edward Brittain, social & influencer planner, MSL UK
How Instagram and Twitter are trialling TikTok like formats
Ethical concerns: Is TikTok too addictive
Why brands and corporates are being cautious of TikTok
