This event will explore the impact of digital communications on your current and future B2B sales pipelines
Past PR Conferences
There is a talent crisis in public relations. Every senior communicator identifies the recruitment of enough and appropriately skilled talent and one of their top business challenges. But why is recruitment such a problem in PR? And what are the solutions to this crisis? This event will examine the causes and potential solutions to PRs recruitment problem.
Public relations has changed, so the skill sets required in house PR departments have also changed massively. This event examines those changes and asks how PR departments can futureproof themselves
Recent reputation crisis from the like of United and Pepsi have highlighted the need for brands to have a purpose that is reflected in their behaviour and their communications. This event will discuss how brands can develop or change their purpose and the impact this has on their communications
Learn how to measure the outcome of your PR and evaluate the impact of social media
The consultancy business is all about time - saving time, creating time and selling time. But are PR firms using time efficiently? For the first time (see what we did there!) PRmoment is presenting exclusive research that looks in depth at how UK agency workers spend their time. From selling in, to being on the phone, to emailing, to creativity, to (with irony) filling out time sheets! Join us for the presentation of this research along side a discussion with two star studded agency leaders panels.
The opportunities to co-create innovative and mutually beneficial content partnerships with bloggers and YouTubers is an important part of modern public relations. At this event we'll hear from leading Youtubers, bloggers and agencies on how they have co-created content that works
Many believe that innovation in technology and platforms is rising head and shoulders above the rest as the stand out creative. A station takeover cannot just be physical now - it must be digital/social. A picture stunt for the sake of it feels hollower than ever. There are so many boundaries to push, so many ways of connecting people - brand communications can no longer be one dimensional, they should be intrinsically linked to the appropriate technology or an appropriate platform. Our speakers at this event will talk you through how they are trying to do this with the brands they work for.
The need for organisations to communicate with their publics has never been greater and the scope and ambition of their communications is only increasing. But without influence none of this will be possible. At this event we will examine the future of influence. We'll be looking at the following themes: the influence of Youtubers and bloggers, the future of journalism, the opportunities for brands, influence mapping, influence tracking, global influence and the role of content
Cyber crime is on the rise. It seems that rarely a week goes by without another "data hack" scandal hitting the headlines. At this event we will look at the risk of cyber crime to organisations and the steps firms can take to limit that risk.