The intersection of PR and SEO 2023
When: | (Virtual Event) |
Organiser: | PRmoment Events |
Cost: | £50.00 + VAT |
Why Attend: Advances to Google’s algorithm have fundamentally changed the rules of SEO. All analyses of Google’s Search Rankings agree that earned media coverage is now one of the top Google ranking factors. This event will identify what PR people need to do to maximise the SEO impact of their work.
How it works: Please register via Hopin using the button below, you’ll be sent an email confirmation and be able to add the webinar details to your calendar.
Please note all attendees will be sent a recording of the presentations after the event.
4.00 pm |
Chairperson’s intro |
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4.05 pm | Digital PR 101: What you need to know
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4.25 pm |
The State of Link Building - where should we be focusing our link building efforts?
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4.45 pm |
The implications of AI for search
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5.05 pm | Case Study: How Gousto raised its search visibility through linkbuilding
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5.20 pm | Improving your search data literacy skills Stella Bayles, director of PR tech, Coveragebook
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5.45 pm |
Chairpersons closing remarks |

This event is worth 20 points
towards the PRCA CPD
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