Why attend: COVID has changed how organisations use public relations. The skill set required to be a successful communication professional has always evolved but the pace of that evolution has quickened in the past year. This event examines those changes and asks how PR professionals can future proof their careers.
How it works: Please register via Eventbrite using the button below, you'll be sent the log in details for the virtual event 48 hours before it starts.
Please note all attendees will be sent a recording of the presentations
Intro and Welcome
Research Results: Pre COVID and Post COVID: The Changing Skill Requirements of PR Teams
Panel: Has COVID re-defined the role of public relations for business?
Doyel Maitra, head of consumer affairs & PR, Hachette UK
Panel Chair: Ben Smith, founder, PRmoment
Close of event
This event is worth 20 points
towards the PRCA CPD
Thanks to Meltwater for partnering with us for this event