|Location:||Ketchum, Bankside 3, 90 Southwark St, London SE1 0SW|
|Cost:||Early-bird is £185 +VAT, Normal is £210 +VAT|
Hear the latest on how data is being used in modern communications from both an agency and in-house perspective.
If you want to have a read of some recent testimonials of PRmoment events, click here.
|8.30am||Registration, coffee, croissants and fruit|
Ben Smith, Founder PRmoment.com
A guide to AMEC’s M3 Measurement and Planning tool
Case study: How better insight analytics and a digital approach to
PR, has transformed the comms strategy and contributed to increasing
sales for Canagan pet food
James Milbourne, Managing Director, Canagan and Sarah Evans Senior Digital Strategist, Bottle
Why creativity needs effectiveness and effectiveness needs creativity
Measuring behaviour change: A case study of the Dept of Education
Understanding the five different data stacks that agencies need for integrated public relations work
Networking break, coffee and mid morning snacks
Case Study: Real time campaign measurement and cross channel attribution modelling
A measurement journey: How Diageo designed and implemented an evaluation system for its communications
Understanding your paid and earned content metrics on Facebook
Close of event
|A light buffet lunch will be served|
Please note: Unlike many other PR conferences, none of our speakers pay for the privilege of speaking. They are all chosen by our editorial department because of their expert opinion. We do this because we believe that if delegates are paying to attend a conference, there is a conflict of interest if the speakers have paid to speak.
Also, just to reassure you, PRmoment does not share delegate details with any third parties.
This event is worth 20 points
towards the PRCA CPD