Linking Reputation and Business Performance in Financial Services

Date:
Location: London
Organiser: PRmoment
Cost: Free for in-house communicators in financial services

If you have problems booking this conference, or require further information please call on 01962 832542 or email bensmith@prmoment.com. Our offices are open 9am - 5.30pm Monday to Friday.

Event address: The Clubhouse, 11-14 Grafton Street, Greater London, W1S 4EW

Please note: This event is for in-house communicators only. If agencies, PR service providers or recruiters register for a ticket - we will have to cancel it. Sorry!

5:45pm  Registration
6.00pm Chairperson, Ben Smith
Founder, PRmoment.com
6:05pm

Research Presentation: What lessons can financial services brands learn from other sectors to restore trust
Guy Bellamy, Chief Executive, Elephant Communications

In this session we will unveil the results of some exclusive rolling research undertaken by Elephant Communications. The findings include:

  • What does the consumer want from a financial services firm today and what will they want tomorrow?
  • What are consumers' new terms of engagement for financial services brands?
  • How do consumers expect financial services firms to behave?
  • Does a good reputation in financial services simply mean a good product?
  • How important is trust and leadership?
  • Do people feel more or less inclined to try new entrant brands?
  • How important is the technology revolution in shaping what consumers want?
  • Is the measure of trust purely a relative measure against your competitors?
  • How quickly do financial services brands really recover from a reputational crisis?
6:40pm

A panel:  Linking Reputation in Financial Services to Business Performanc e

Paul Lawler - PR Manager (Financial Services), Moneysupermarket


David Norman, Joint Founder and CEO, TCF Investment


Matt Young, Group Corporate Affairs Director, Lloyds
 

Kathryn McLaughlin, Head of Media Relations, Engage Mutual Assurance

7.25pm Ben Smith
Chairpersons closing remarks
7:30pm Close of seminar
7.30pm - 8.30pm

Informal networking
Drinks and a light buffet will be served after the event

Please note: This event is for in-house communicators only. If agencies, PR service providers or recruiters register for a ticket - we will have to cancel it. Sorry!

This event is produced in partnership with Elephant Communications