Changing your measurement mindset: from output to impact
When: | (Virtual Event) |
Organiser: | PRmoment Events |
Cost: | Free |

Why attend: This free to attend webinar will tell you all you need to know about moving your communications analytics from measurement (with a focus on the past) to an insight based approach - which is crucial for modern, forward-looking integrated communications.
How it works: Please register via Eventbrite using the button below. You'll be sent the login details for the virtual event 48 hours before it starts. All delegates will be sent a password protected recording of the session post-event.
Please note, this webinar is hosted on Hopin.
Also, please note all delegates will be sent a recording of this session.
Thanks to Onclusive for partnering with us for this event.
11.55 am |
Chairperson’s intro |
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12.00 pm |
Changing your measurement mindset: from output to impact
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12.20 pm |
Case Study
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12.45 pm |
Case Study
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1.10 pm |
Understanding the relationship between proxy metrics and measuring true value
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1.35 pm |
From measurement to insight: why you need to change your measurement mindset
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2.00 pm | Close of session |

This event is worth 20 points
towards the PRCA CPD
Thanks to Onclusive for partnering with us for this event.

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