Highlights from our Brands as Storytellers conference
20th February 2013
Thank you to everyone who came along to our Brands as Storytellers conference. If you missed out, or you attended and want a reminder of your time, here is a video with the highlights of the evening.
The speakers and their topics of discussion at this conference were:
Brands as Storytellers
Graham Goodkind, Chairman and Founder, Frank PR
Capgemini as a B2B Storyteller
Tom Barton, Head of Communications, Capgemini
The Content Race: How do the world’s Top 100 brands tell their stories?
Adam Cranfield, Chief Marketing Officer, Mynewsdesk
Case Study: How L’Oreal are using scientific research to re-tell their story
David McDonald, Head of Corporate Communications, L’Oreal
Thanks so much for our sponsors and hosts for the evening, Mynewsdesk.