Freelance PR Account Executive - Full Fat (Agency)

We are looking for a passionate and creative PR Account Executive to work on some of our leading FMCG accounts (alcohol) as well as leisure destinations and events, delivering the day-to-day execution of PR campaigns. If you’re an ambitious PR with at least one years’ experience in an agency environment – we’d love to hear from you.

*This role will be on a freelance contract.


Full Fat is an independent communications agency, working with an exciting roster of clients spanning restaurants and bars, food and beverage brands, festivals, events and venues, lifestyle and disruptor brands. We’re a team of 20+ creative, inspiring and talented individuals who all work to a common set of values - Creativity, Empathy, Individuality, Hard-work, Innovation and Honesty.

We’re proud of where we work and are firm believers that a happy team breeds success, that’s why we have Full Fat+ - an evolving employee programme promoting positive culture and wellbeing for our team.

We are committed to ensuring diversity, equality and inclusivity across everything we do, driven by Full Fat’s DEI Committee, made up of employees at all levels with diverse backgrounds. The agency was recently awarded Best Approach To Diversity PR Moments 2023, Diversity & Inclusion Champion at the PR Week Awards 2022 and is currently ranked #1 in PR Week’s Ethnicity & Gender Pay Gap Report.


We’re looking for coverage kings and queens to help deliver outstanding results and support teams in the day to day deliver of client campaigns.

You’ll have a real passion for and knowledge of the media landscape and have a hunger to build an ever-growing book of press and influencer contacts. You’ll act as the eyes and ears of your team and clients – constantly tracking relevant news and trends, competitor activity and other developments to always remain one step ahead.

You’ll be a good verbal communicator, happy to contribute to company and client meetings, media and influencer meets, media sell-ins and new business pitches. You’ll also be adept at writing a range of copy from press releases and comment pieces to feature angles and pitches.

Working on a range of Full Fat’s exciting brands and lifestyle clients, you’re likely to be involved in on-site events, so you should feel comfortable working some weekends and evenings as and when required, with time given back in lieu.


  • Supporting teams to deliver impactful PR and communications campaigns
  • Confidently develop and pitch feature ideas and news stories to journalists
  • Constantly work to improve your media knowledge and cultivate a diverse range of media contacts
  • Develop media and influencer lists for campaigns
  • Understand and run programmes of media promotional activity, such as competitions, sampling offers etc.
  • Assist in the organisation of events ranging from press accreditation, on site interviews, photo calls, press conferences, training days etc
  • Write compelling copy for a range of media and client-facing purposes, from emails, letters, briefings, meeting agendas, press releases, competition copy and newsletters
  • Assist in client liaison, from writing status updates and meeting follow up notes; planning for and participating in client calls; to tracking and evaluating client coverage
  • Take part in new business and client brainstorms
  • Attend press and consumer facing events, repping clients and Full Fat to a high standard


  • Have a positive, can-do mentality
  • Be honest, kind, empathetic and a team player
  • Not be afraid to roll up their sleeves when presented with a challenge
  • Always be thinking of creative ways to drive results
  • Passionate about the evolving media landscape with a finger firmly on the pulse of culture
  • Be looking to join an ambitious and culture driven agency
  • Convey the vision and values of the agency to peers and clients


Our remployee programmes includes:

  • A social and cultural programme, incorporating paid for monthly experiences as well as wellbeing and health-focussed events
  • An annual team summit event and Christmas party
  • Flexible working with 8-10am starts - it’s up to you
  • Hybrid working policy - 2 days in Shoreditch office
  • Healthy snacks and fresh fruit delivery to the office
  • Monthly lunch on the house

If this role and Full Fat sounds right for you, then we’d love to hear from you.

To apply please complete the entry form here.

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