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What do PR professionals need to know about SEO? Everything’s going digital. But the more things change, the more they stay the same and the fundamentals of communicating good ideas have never been more relevant. Content is king and building long-term ...
PR 2.0 looks a lot like SEO
I’m certain that Search Engine Optimisation (SEO) was not a subject that was on the curriculum when I studied marketing. However, in the year 2011, it’s hard to call yourself a digital marketing consultant or provide ...
Do what we do … and what we say. Linkdex discusses how it used its own system to climb the search rankings Here’s a controversial statement: We don’t really care if we don’t get coverage in the press. ...
Date: 13 Jun 2013 12:00 Location: 116-120 Goswell Road, London, EC1V 7DP Cost: Free to in-house professionals only Why attend event: Are you an in-house PR professional? Are you looking for inspiration on how your brand use content? - Do you want to hear how other brands are using content? - Then come to this free seminar...
Date: 20 Jun 2013 12:00 Location: Holborn Gate, 26 Southampton Buildings, London, WC2A 1PB Cost: Tickets from £155 +vat Why attend event: Reputation matters more today than ever before How do brands use communications and PR to support their eputation What are the benefits of having a good reputation? If you loose your good reputation - how much will it cost you? And how can you get it back?