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The Golden Hedgehog PR Awards shortlist

28th January 2014


North Shortlist:

Crisis Management Campaign of the Year

Acceleris - Navigating a 'Perfect Media Storm'

Cheshire Fire and Rescue Service - Take extra care - Effective communication during the firefighters strikes

Social Media Campaign of the Year

Aberfield Communications - The first direct Social Study

Bloom Agency - Scoring Social Goals: Bloom and Goal's integrated approach to generating ROI

Journey9 - #FindKobi

Lucre - Around the World in 80 Showers

Roland Dransfield PR - Creating Brand Awareness for Manchester Fort Shopping Park

Smoking Gun PR - The Kennel Club - The Crufts Factor 2013

Tunafish Media & Forever Manchester - Captain Manchester Campaign

Weber Shandwick - Cussons Mum & Me - Motherhood Understood

Integrated Communications Campaign of the Year

Bloom Agency - Scoring Goals: Goal and Bloom’s integrated approach to generating ROI

Citypress - Brother Labels: Tidying the Nations Desks

Havas PR UK - Change Their Food, Change Their Life for Pets at Home

Journey9 - Who wants to go to Washington?

Manifest - Dunlop Adhesives Rebrand

MC2 [Manchester] - Giving Ainscough Crane Hire a Lift

PR Agency One & Fletchers Solicitors - Driving leads and building a brand with SEO PR and Digital

Triangle PR - Who Cares? We Do...

Event of the Year

de Winter & Grosvenor Shopping Centre - Student Lock-in

HatTrick PR - Get the Label Urban Blogger Party

JAMpr - National Feel Good Day - Feel Good PR

Journey9 - Northwest Football Awards

Manchester Airports Group (MAG) - Manchester Airport’s 75th Anniversary

Manifest - The Skills Show roadshow

MC2 [Manchester] & NCC Group - Funny Business

Best Use of Research – sponsored by Censuswide

Citypress & Bank of Scotland - Appetite for Growth

Havas PR UK - Change Their Food, Change Their Life for Pets at Home

Havas PR UK - CSR and local communities

Skout PR - Bosses Behaving Badly? (IBP)

Smoking Gun PR - Silentnight Sleep Clinic

Stein IAS & TalkTalk Business - Integrate Britain

Stein IAS & Trelleborg Marine Systems  - Rubber Stamped!

Consumer PR Campaign of the Year

Havas PR UK - The Greggsnut

JAMpr - Feel Good PR

MC2 [Manchester] - Bringing Scotland to a Standstill

Smoking Gun PR - Silentnight Sleep Clinic Part One

B2B Campaign of the Year

BDB - Packing a global PR punch: tna packaging solutions

HatTrick PR - Desso’s ‘Sensational’ Clerkenwell Design Week

JAMpr - A New Way To Pay

Lucre - Bagging a Brand for Duo UK

Manifest - Northgate Vehicle Hire

Stein IAS & Trelleborg Marine Systems - Fastest path from first click to sale

Stein IAS & Trelleborg Marine Systems - Rubber Stamped!

Weber Shandwick - Sealed Air: Will it Break?

Financial PR Campaign of the Year

JAMpr - A New Way To Pay

Manchester Airports Group (MAG) & Brunswick PR - Manchester Airports Group (MAG) acquires London Stansted Airport

Healthcare / Pharma Campaign of the Year

Prostate Cancer UK - Quality Care. Everywhere.

South West Yorkshire Partnership NHS Foundation Trust and Deadline Digital - Wakefield Expert Patient Programme

Public Affairs Campaign of the Year

There is no shortlist for this category. The winner of this category will be announced on the evening of the award ceremony

Best use of Video

Cheshire Fire and Rescue Service - Fire Cadet Road Safety Media Challenge

Reason Digital - Brain Awareness Week 2013

South West Yorkshire Partnership NHS Foundation Trust and Deadline Digital - Wakefield Expert Patient Programme

Weber Shandwick - Sealed Air: Will it Break?

Best Use of Evaluation

PR Agency One - Direct response SEO PR for Fletchers

Stein IAS & Trelleborg Marine Systems - Rubber Stamped!

Public Sector Campaign of the Year

Kara Rose PR & Lancashire Councils - People Power

Manifest - More People, More Active, More Often - Leisure Connection

Manifest - The Skills Show 2013

Yorkshire Housing - Transforming Customer Services

Internal Communications Campaign of the Year

Anchor - The Anchor Way - from good to great

de Winter PR & MBNA - eXchange

Wood Group - The Pulse

Not for Profit Campaign of the Year

Acceleris - Making waves for the Shipwrecked Mariners Society

Havas PR UK - Support Adoption for Pets

HR Media – ‘The Gift of Life Campaign’ – Westfield Health British Transplant Games 2013

MC2 [Manchester]  - On the Road to Alp D'Huez

National Railway Museum - Mallard 75

Triangle PR - Who Cares? We Do...

Tunafish Media & Forever Manchester - Captain Manchester campaign

Yorkshire Housing - Transforming Customer Services

Media Relations Campaign of the Year

Aberfield Communications - The first direct Social Study

Citypress & Bank of Scotland - Appetite for Growth

Hatch Communications - Putting Portsmouth FC Back into the Hands of its Fans

Manchester Airports Group (MAG) - MAG announces Airport City Joint Venture (JV) Partners

Manifest - Northgate Vehicle Hire

Skout PR - Bosses Behaving Badly? (IBP)

Smoking Gun PR - Hexbug: Seeing is believing

Turn Key - Men-hancements for Great Lengths by Turn Key

Low Budget Campaign of the Year

Acceleris - The National Federation of Fishermen Organisations presents Tweets from the Deep

Dragonfly Public Relations - Investec Ashes 2013 Cycle Challenge

Hatch Communications - Putting Portsmouth FC Back into the Hands of its Fans

Havas PR UK - The Twinsie - for when two become onesie for The Original Factory Shop

ICG - Blackpool Zoo - Getting the numbers

Stakeholder Group - Warhol Mania at the MAC

The Real Mary King's Close - Imagine The Real Mary King Close

Tunafish Media & Forever Manchester - Captain Manchester campaign

Community Engagement Campaign of the Year

Aberfield Communications - Building business support for New Generation Transport

Kara Rose PR & Lancashire Councils - People Power

Manifest - More People, More Active, More Often - Leisure Connection

University of Cumbria - Ambleside redevelopment project

Stunt of the Year

Acceleris - The National Federation of Fishermen Organisations presents Tweets from the Deep

Havas PR UK - The Twinsie - for when two become onesie for The Original Factory Shop

Tricker PR - Save Our Dram

Tunafish Media & Forever Manchester - Captain Manchester campaign

Golden Hoglet Award

Samara Bott, Turn Key

Susanne Collin, Havas PR UK - Edinburgh Office

Sam Jones, Tunafish Media

Communications Professional of the Year

The winner of this award will be announced on the evening of the award ceremony

In-house Team of the Year

Central Manchester University Hospitals NHS Foundation Trust Communications Team

Cheshire Fire and Rescue Service Corporate Communications

Greater Manchester Police Corporate Communications Branch

Manchester Airports Group (MAG) Press Office

New Agency of the Year

Manc Frank

Roaring Mouse

Social Public Relations

International Agency of the Year

BDB

HatTrick PR

Small Agency of the Year (upto 15 employees)

de Winter

JAMpr

Muckle Media

Roland Dransfield

Smoking Gun PR

Skout PR

Large Agency of the Year (16+ employees) – sponsored by Kantar Media

Acceleris

Lucre

Manifest

MC2 [Manchester]

PRmoment.com Grand Prix Award

The winner of this award will be announced on the evening of the award ceremony

South Shortlist:

Crisis Management Campaign of the Year

Focus PR - Stolichnaya stands strong with the global LGBT community

Four Colman Getty - Man Booker Prize for Fiction Expansion

McDonald's UK - Mitigating Horse Gate

Westminster City Council - Food Labelling and Contamination

Social Media Campaign of the Year

BOTTLE - Crunch Time for Golden Wonder

Cake - Mobile Memories: Taking a trip down Mobile Memory Lane with Carphone Warehouse

Clarity Comms - Serving up social success for Hobgoblin's Halloween Campaign

Haslimann Taylor for Papa Johns - Score Twice Half Price

MHP Brand & GAME - The Christmas Tinner

O2 and Hope&Glory PR - Gone Roamin: A summer of O2 Travel on Instagram

Publicasity - Grand Designs Live Influencer Programme

Splendid Communications - Marmite Oxford Street Christmas Lights

Unity - LOLZ NOT TROLLS for vInspired

Integrated Communications Campaign of the Year

BOTTLE - Crunch Time for Golden Wonder

Fever - HTCxKoma

Hill+Knowlton Strategies - Intel Ben Saunders Campaign

McCann PR - Screwfix Britain Top Tradesman

McDonald's UK - McDonald’s Quality Scouts

Meantime Brewing and Hope&Glory PR - Meantime True Brew of London (AKA: Hops in a Box)

Unity - LOLZ NOT TROLLS

Unity – Dryathlon for Cancer Research UK

Event of the Year

Beige Beatwax - Becoming Iron Man, The Walt Disney Company

Brands2life - LinkedIn Bring In Your Parents Day

Brands2life - Pestaurant by Rentokil and Brands2Life

Havas PR London - Badoit Express

Speed Communications - The World's 50 Best Restaurants

Unity - The Launch of Baileys Chocolat Luxe

W & Steely Fox - Hendrick’s Library of Delightfully Peculiar Writings

Weber Shandwick - Streets of Spain

Wirehive - Wirehive 100 Awards and League Table

Best Use of Research – sponsored by Censuswide

BOTTLE - Out to Lunch

Brands2Life - Netspeak educating parents on mainstream net lingo

Brazil - AXA RoadSafe Schools

Firefly Communications - Technology on the High Street

Linstock Communications - Class Ceilings boardroom diversity thought leadership

Teamspirit Public Relations- Capita Asset Services UK Dividend Monitor

Trufflenet & Soda Pictures - Compliance Inspired by True Events

Unity - LOLZ NOT TROLLS

Consumer PR Campaign of the Year

Brands2Life & John Lewis - How We Shop, Live and Look: The John Lewis Retail Report 2013

Browser Media - Putting a Spring in Scribbler Step

Dynamo PR - Making 3Doodler Time Magazine's Invention of 2013

Kaizo - Sphero: Getting the UK balls deep in excitement

LightBrigade - YO! Sushi taste the future

Manifest London - BrewDog Equity For Punks 3

Unity - Shwoppers not Keepers for M&S

Unity - The Launch of Baileys Chocolat Luxe

B2B Campaign of the Year

Brands2life - Pestaurant by Rentokil and Brands2Life

Camargue - Rebuilding Britain

CCgroup - Location Insight Services The Value of Precision Insight

Cirkle - PepsiCo Deep Ridged

FleishmanHillard - The Connected Games: Overcoming niche technology hurdles to create winning Olympics headlines

Nelson Bostock Communications - Facebook: Reach on the Beach

Octopus Group & AdaptiveMobile - Courting Trouble

onechocolate communications - Amdocs unsung hero behind making telecoms fit for the Millennial digital generation

Financial PR Campaign of the Year

Aspectus PR - Democratising the markets

Brands2Life - A Record-Breaking Crowdfunding Campaign: Ubuntu Edge

Brouha Marketing - Putting the Oomph back into MBE

Gravity London - The Journey to the new FCA regime

Lansons - The Value of Advice

Santander UK plc - Winning the Current Account Switching War

Teamspirit - Aqua credit cards: Mind the Credit Gap

Visa Europe - Inspired by 2012

Healthcare / Pharma Campaign of the Year

Gough Bailey Wright - Ateronon the Tomato Pill

Ketchum - World Pulmonary Hypertension Day 2013

Racepoint Group - Volition Rx Blood Test for Bowel Cancer

Shout! Communications - National BV Day 2013 Balance Activ

The Red Consultancy - BOOTS ASTHMA IN-STORE SUPPORT PROGRAMME: THE FRESH BREATHS OF TOMORROW

The Red Consultancy - Know Blood Give Blood - National Blood Week

The Red Consultancy, NHS Blood and Transplant & Twenty Six - The Donation Conversation: National Transplant Week 2013

Public Affairs Campaign of the Year

markettiers4dc - G4S - Lincolnshire Police Strategic Partnership: One Year In

Partnership - Partnership Assurance - Ensuring Financial Advice and Information became part of the Care Bill

Westminster City Council - Tackling Fraud

Best use of Video

Bournemouth Tourism (Bournemouth Borough Council) & London Creative- Bournemouth vs. California

FRANK PR - Bwin  'Telepathic Football'

Gung Ho Communications - New Balance Moments of Excellent

Hope&Glory - O2 Refresh: bringing some magic to a tariff launch

Ketchum & Vidal Sassoon - Rebooting a Legend

Manifest London - Morphsuits: Fright Mob

markettiers4dc & adidias - Its blue, what else matters?

The Red Consultancy, NHS Blood and Transplant & Twenty Six - The Donation Conversation: National Transplant Week 2013

Best Use of Evaluation

Beige - Shifting Haagen-Dazs brand perception

BOTTLE - Crunch Time for Golden Wonder

Opinion Matters - Media Influencer Index

Unity - Shwoppers not Keepers for M&S

Unity - vInspired Live for vInspired

Unity - The Launch of Baileys Chocolat Luxe

Unity - Dryathlon for Cancer Research UK

Public Sector Campaign of the Year

Bournemouth Tourism (Bournemouth Borough Council) & London Creative- Bournemouth vs. California

Coventry University - I wanted to...'

Hope&Glory and O2 - The Royal Mint: a Silver Penny Fit For a Prince

New Forest National Park Authority - Sustainable Transport - Travel Awareness

The Red Consultancy, NHS Blood and Transplant & Twenty Six- The Donation Conversation: National Transplant Week 2013

The Red Consultancy - Know Blood Give Blood - National Blood Week

Internal Communications Campaign of the Year

Birmingham City University - The City Centre Campus move

Gough Bailey Wright - Annual bdht report for tenants

Merchantcantos - Pearson Worldwide Save for Shares

Midlands Co-operative Society - We're In! - Pensions Auto Enrollment

TVC - British Gas SwimsBritain

Not for Profit Campaign of the Year

Bell Pottinger - Live Below the Line 2013

Circle Housing - House Exchange

Clive Reeves Public Relations - The Birmingham Baccalaureate

Goldsmiths, University of London - The Goldsmiths Prize

Money Advice Trust - Stop the knock

The Red Consultancy, NHS Blood and Transplant & Twenty Six- The Donation Conversation: National Transplant Week 2013

Unity – Dryathlon for Cancer Research UK

Unity - LOLZ NOT TROLLS

Media Relations Campaign of the Year

Clarion Communications - Kenwood Bucket List

Debenhams - Debenhams Does Diversity

Dynamo PR - Making 3Doodler Time Magazine's Invention of 2013

EML Wildfire - Launch of Unii.com

Man Bites Dog - Putting Prosperity On The Map: The Legatum Institute Prosperity Index

MSL London - Retina Implant is turning bionic vision into a reality

Museum of London - The Cheapside Hoard: London's Lost Jewels

ON PR -Broadcast Communications & Cats Protection - Cats Behaviour

Unity - Shwoppers not Keepers for M&S

Low Budget Campaign of the Year

Bournemouth Tourism (Bournemouth Borough Council) & London Creative- Bournemouth vs. California

Brands2Life / John Lewis - How We Shop, Live and Look: The John Lewis Retail Report 2013

Browser Media - Putting a Spring in Scribbler Step

Circle Housing - House Exchange

Crunch Communications - Looking for Richard

Dynamo - Making 3Doodler Time Magazine's Invention of 2013

Kindred agency/British Cheese Board - Formula for perfect cheese on toast

O2 Think Big and Hope&Glory PR - O2: Walkie Talkies

Threepipe & England Netball - Netball Nails

Community Engagement Campaign of the Year

Bite for Telefonica Digital - Telefonica Digital Connected Car

Brands2Life - A Record-Breaking Crowdfunding Campaign: Ubuntu Edge

MSL London - Help These Hands Write The Future: Always and UNESCO

Unity – Dryathlon for Cancer Research UK

Unity - LOLZ NOT TROLLS for vInspired

Unity - vInspired Live for vInspired

Weber Shandwick - Samsung Share your Now

Westminster City Council - Church Street: Shaping the future of your neighbourhood

Stunt of the Year

Brands2Life - Pestaurant by Rentokil and Brands2Life

Clarion Communications - This Juicy Water

Fishburn - Wheres Wally? 25th Anniversary: Show your Stripes campaign

FRANK PR - Chessington World of Adventures Bans Animal Print

Greene King - The Royal Highchair

MHP Brand & GAME - The Christmas Tinner

Taylor Herring - Dragon Skull for Game Of Thrones on blinkbox

UKTV - Mr Darcy - the launch of UKTV channel Drama

Golden Hoglet Award

Jade Griffin, Purple Sprout

Naddy Onions, Haslimann Taylor

Tanvir Nandra, IAM

Saffron Steele, Beige

Communications Professional of the Year

The winner of this award will be announced on the evening of the awards ceremony

In-house Team of the Year – sponsored by Ketchum

Charnwood Borough Council Communications Team

Debenhams

EE

Midlands Co-operative Society PR Team

The Football Foundation, External Relations Team

UKTV, Communications Team

University Hospitals Coventry and Warwickshire NHS Trust In House Team

Westminster City Council Communications and Strategy Team

New Agency of the Year

Capella PR

elephant communications

First Base Communications

Springup PR

International Agency of the Year

APCO Worldwide

Ketchum

Weber Shandwick

Small Agency of the Year (upto 15 employees)

Capella PR

Dynamo PR

Fresh PR

GUNG HO COMMUNICATIONS

Hopwood PR

Phipps Relations

Rewired PR

Stand Agency

Large Agency of the Year (16+ employees) – sponsored by Kantar Media

Brands2life

Camargue Group

Eulogy! & Onlinefire

GolinHarris

Lansons

Liberty Communications

Threepipe

Unity

PRmoment.com Grand Prix Award

The winner of this award will be announced on the evening of the awards ceremony

To buy your ticket for the awards go to our Golden Hedgehogs PR awards website.



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