PR professionals the world over seem to have decided that AVEs are a ridiculous way to measure PR. But what is less clear is what measures are being used in their place. This conference aims to answer this question.
Do you understand how to robustly measure the impact of your PR? Are you concerned about how to measure the impact of social media on your brand? Do you worry about how to integrate your PR agency into your evaluation effort? And how much should PR and social media evaluation cost? AVE's are either dead or dying but what are leading global brands using instead?
To answer these questions, and more, attend our PR and ROI: Who is Getting the Best Return on Investment Conference. See the full speaker program below the booking form.
All bookings are completed through a secure server via Google Checkout.
Registration is from 8:30am on Thursday March 3rd 2011. The conference starts at 9.15am and closes at 2:00pm. A buffet lunch will be served from 1.30pm.
The nearest tube station is Liverpool Street. Bank tube station is about a 15 minute walk away.
The directions from Liverpool Street Station:
Turn left out of the Bishopsgate exit at Liverpool Street Station.
Walk for approximately 5 minutes until you see Folgate Street on the right.
Turn right onto Folgate Street and walk for approximately 3 minutes.
Ketchum Pleon will be on the left.
35-41 Folgate Street
E1 6BX London
Here is a map of the venue.
If you have problems booking this conference, or require further information please call on 01962 888113, or email firstname.lastname@example.org. Our offices are open 9 - 5.30pm Monday to Friday. Please note we can also take credit card bookings on our booking hotline number 01962 888113.