How to create an effective podcast
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Podcasting is now one of the definitive ways that digital natives will consume information in the 21st century. Increasingly media outlets expect to be furnished with your client's news in Podcast format.
But there is more to a podcast then just a sound file. It has to be constructed according to the six magic steps. It has to be published, seeded and then there's the shownotes which demand a special formula.
This PRCA Webinar reveals all the secret to creating effective podcasts - from making your own to commissioning professionally this session takes you through from start to finish - from content design to downloadable podcasts.
How attendees will benefit
Understand best practice for making a Podcast for distribution over the Internet.
Understand how to publish your own podcast that can be uploaded onto your website for clients, customers and media to hear.!
Understand how to budget for the best form of podcasting
Who should attend
This course is aimed at all levels who would like to integrate podcasting into their PR campaigns.
What attendees will learn
Develop a Podcast strategy that the audience will want to download
Create the Audio content itself